That's So Gay

Pride Alliance operates out of the University of Arizona as a student organization to provide a safe space for gay, lesbian, bisexual, transgender, queer, questioning, allied, and any other students who need a safe space. Influenced by Think B4 You Speak, the That's So Gay campaign features numerous designs based on the topic of hate speech. The majority show a word commonly used outside of the LGBTQA community to offend and demean, which are then defined to explain how words have power and can be warped over time.